An automated bulk SMS sender is a software application or API that allows businesses to simultaneously broadcast text messages to thousands of opted-in customers. This technology is a highly effective way to scale marketing efforts, boasting a 98% open rate with 90% of messages read within the first three minutes. It bridges the gap between massive reach and personalized communication by executing pre-built workflows based on customer data and behaviors. Core Features of Automated Bulk Senders
To successfully scale marketing, these platforms rely on intelligent features that go far beyond standard group texting: The guide to bulk SMS marketing for B2C brands – Klaviyo
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